What’s a Rich Text element?

The rich text element allows you to create and format headings, paragraphs, blockquotes, images, and video all in one place instead of having to add and format them individually. Just double-click and easily create content.

Static and dynamic content editing

A rich text element can be used with static or dynamic content. For static content, just drop it into any page and begin editing. For dynamic content, add a rich text field to any collection and then connect a rich text element to that field in the settings panel. Voila!

How to customize formatting for each rich text

Headings, paragraphs, blockquotes, figures, images, and figure captions can all be styled after a class is added to the rich text element using the "When inside of" nested selector system.


This is some text inside of a div block.


Johnnie-O is a lifestyle clothing brand that combines East Coast style with a laid-back West Coast vibe. With a focus on quality, comfort, and style, Johnnie-O offers a wide range of clothing for men, women, and kids. From polo shirts and button-downs to shorts and swimwear, they have everything you need to look and feel your best.

By using the Syndeca platform, Johnnie-O is able to create immersive digital experiences that showcase their products and brand story in a visually stunning way. With features like shoppable hotspots and shoppable videos, customers can easily browse and purchase products directly from Johnnie-O's digital catalogs and lookbooks. This not only improves the customer experience, but also helps drive sales and increase revenue for the brand.

Furthermore, Syndeca's seamless integration with Johnnie-O's existing ecommerce website allows for a streamlined path to purchase, making it even easier for customers to buy their favorite products. With Syndeca's powerful analytics and reporting tools, Johnnie-O can also gain valuable insights into customer behavior and preferences, allowing them to optimize their digital strategy and improve the overall customer experience.


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More Examples

See more examples of Syndeca in action: