What’s a Rich Text element?

The rich text element allows you to create and format headings, paragraphs, blockquotes, images, and video all in one place instead of having to add and format them individually. Just double-click and easily create content.

Static and dynamic content editing

A rich text element can be used with static or dynamic content. For static content, just drop it into any page and begin editing. For dynamic content, add a rich text field to any collection and then connect a rich text element to that field in the settings panel. Voila!

How to customize formatting for each rich text

Headings, paragraphs, blockquotes, figures, images, and figure captions can all be styled after a class is added to the rich text element using the "When inside of" nested selector system.


This is some text inside of a div block.


NYDJ, which stands for "Not Your Daughter's Jeans," is a fashion company renowned for its denim jeans and other apparel items. The brand was founded in 2003 by Lisa Rudes Sandel, who sought to create stylish and comfortable jeans for women of all ages. The idea behind NYDJ was to offer jeans that are flattering, comfortable, and versatile, catering to the needs of women who desired both fashion and functionality.

By leveraging Syndeca's digital lookbook platform, NYDJ can present their range of clothing in a visually captivating and immersive manner, enhancing the overall shopping experience for customers. Through innovative features such as shoppable videos, interactive hotspots, and quick-view options, customers are empowered to effortlessly explore and engage with each item, fostering inspiration and facilitating seamless purchasing decisions. Moreover, Syndeca's platform enables NYDJ to optimize content across all devices, ensuring consistent excellence in presentation whether accessed via desktop, tablet, or mobile. With the support of Syndeca, NYDJ continues to foster connections with its customer base while simultaneously driving sustained sales growth and expansion for the brand.


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More Examples

See more examples of Syndeca in action: